Pure IP Enterprise Communications Solutions and Global Network Capabilities

Greetings, everyone. It’s Patrick Oborn, cofounder of Telarus here at the beautiful studios here in Sandy, Utah. I’m here talking with CRO of Pure IP, Bryan Sheppeck. Bryan, welcome to the studio. For coming out here to our corporate headquarters to talk to us a little bit about today about Pure IP.

So Great to be here.

Let’s just start at the top.

Pure IP. I don’t know who those people are. Like, who tell tell me where Pure IP came from.

Well, Pure IP is the segment of BCM one that focuses on our enterprise customers.

Wait a minute. You’re not a new supplier.

You’re an existing supplier Right.

Aka BCM one, next vortex for those of you who have been around for a minute.

Tell us a little bit about the the the evolution of BCM one because I’ve interviewed executives from BCM one before Sure. And even Nex Vortex. And tell us about Pure IP version twenty twenty six.

Absolutely. So BCM one, as you mentioned, has been around a long time. Long time. Nineteen ninety two. Yep. And always been active in the in the telecom space and Yeah. Over the years evolved to become a a carrier and made a series of acquisitions.

Some of those, like Next Vortex, were focused on enterprise customers. And Pure IP is the brand for all of our enterprise offerings now. We do have some other segments of business, but Pure IP is the collection of offers that we have for enterprise customers.

Okay. Yeah. So let’s just get that out of the way. Pure IP, not a new vendor, a new brand for an existing vendor who has gone through a series of acquisitions. So so I remember Next Vortex as being kind of a kickass SIP IP voice company. I remember b c m one being a really good network end to end hands on company. Let’s talk a little bit about pure IP and where you guys are going in terms of the global reach, your ability to deliver voice in local DIDs in many, many, many different countries, your ability to really have a hands on approach with project managers, implementation specialists, making sure that everything goes in.

We’ve got a lot of providers in our portfolio that our advisers can access that have platforms and have their own stuff, but there’s really very few who can get in and touch everything and and put their hands on it and manage it and own the whole entire implementation process. Because we have a lot of guys out there talking big games, big solutions, everything else, but the ability to put it incorrectly and make it work is really where a lot of these things fail. Tell us a little bit about peer IP’s methodology. When you think about a big global network with voice, like, what what kind of things are you bringing that really are your your competitors can’t touch?

Well, you hit on a couple of them already. So the global reach is a significant change for the company over the last, you know, handful of years. Right?

So now we’re in eighty countries with Eighty countries.

Connectivity and data solutions.

And that means sorry for for interrupting. That means local phone numbers.

That means billing in the local currency. That means basically routing things from that phone number directly into your network and never leaving it hop off for some third party DID provider.

Yeah. Exactly right. So of those eighty countries, about fifty five of them, we have direct PSTN interconnect. Where all the where we manage all those nuances that you’re describing from compliance standpoint, from a dial plan standpoint.

And then the data network extends further than that to over eighty countries that are active right now. And so sometimes we’ll put in a managed SBC to provide voice into those countries as well.

Yeah. And I think really where that matters is in the customers that are maybe Frankensteining together some some different things. You need more of a platform as a service so that you can service those different applications in the way they’re consuming the voice as opposed to really being constrained into here is your platform. You will use our message system, our voice system, everything else. So if someone’s running Teams and they wanna use Slack and they wanna kinda do things on their own, you can have the Pure IP system feeding all of those things and making it completely seamless, or you can have the Pure IP system. And and and the customer really has that optionality that that makes it that makes it really unique.

Yeah. Again, you touched on a few things there. So, well, I don’t like to call my customer’s network Frankenstein. Some of them are on quite a journey. Right?

Okay.

And they’re cobbling together a lot of different things. They’ve gone through mergers, acquisitions as part of their globalization efforts. Evolution. And they’re navigating compliance issues and data privacy issues and just a whole host of things in these different places. And so we try very hard to meet them where they are.

So they may have some on prem systems. They may have some cloud systems. A lot of them are on some kind of a transformation of their collaboration suite. Maybe in Telarus’ partner community, there’s a lot of Microsoft focus partners Yes.

Yes. Who are working with Teams. And it’s also a lot of Cisco focus partners who are working with Webex. Doesn’t matter to us.

Might be a little of each. Might be one or the other. And they’re on some kind of a journey, and we’re here to help them navigate that journey in as many steps as as they desire to parse it out. A lot of times, they have different estates in their contact center.

Again, some on prem, some in the cloud. And so we’re we’re comfortable with all of that. We don’t force them down any particular path. We sit with them.

We have a really tenured team. Again, you know, you start in nineteen ninety two. You collect some great people along the way who have navigated all these different technologies, and those folks are experts at all the steps, the planning, the implementation, the operation, the billing, and removing all those complexity all those complexities and the filing and all that. And that’s that’s what a good carrier does.

And nowadays, there aren’t really any in the world that are as big as we are, but yet still willing to provide that high touch white glove type service to someone who’s not a Fortune five hundred global company. You know? Those folks can get attention from anybody, but if you’re kind of in that, you know, next tier down, it’s hard it’s hard to get the kind of service.

You have a customer, they’re not not Fortune one hundred, but they need a high level of service.

It’s They’re operating in twenty countries.

Experience, a high level of complexity, international complexity, Pure IP is is a good home for those.

Yeah.

Tell tell us about somebody that you’ve worked with in our ecosystem that you saw the opportunity you got in.

Tell us a little bit about the customer. Tell us kind of what was what was your entree into that customer.

Well, it’s interesting. We were just talking about kind of the the service capabilities and the maturity of our processes and our people to Yeah. To navigate these different stages.

We we had a customer, a joint customer start with us less than less than two years ago.

Two years ago.

And they had they didn’t have any services from us. They needed a few data circuits. So it started on the managed data circuits.

Start with circuits.

And they they came to us, and they were so impressed with the process compared to what they’re experiencing. They’re a global company, Aviation Space, kind of a relatively new player, Joby and Joby Aviation. And they they started with a couple circuits, and they were impressed with the process and the people. Next thing you know, you know, they grew and grew, and we took on more and more of their network.

And, you know, now they’re a five digit MRC customer. So it’s been a it’s been a nice journey with them. That’s very typical. You know?

So customers come, and they typically experience account we call it account expansion Right.

Yeah.

Which is a lovely marvelous term for for more money. And so really, it’s it’s it’s really the core guts of of their communication system, whether it’s the network that is kind of the backbone of that voice experience or it’s the the backbone of the PSTN that really feeds the UCaaS. And I and I recall you just saying contact center, you know, the the DIDs and everything, the voice that feeds contact center, and we’ll we’ll we’ll end on this.

Like, you guys provide contact center services, but you could also provide a piece of The connectivity fractional members.

Piece of another contact center solution. Correct?

Exactly. What we find is that, again, we meet customers where they are. They often have a system that they’re looking to retire. In our case, a lot of times, they’re they’re on some kind of a journey to Webex or Teams or something like that. They’ve got some contacts or they wanna loop into the project. And so we’re here to help provide that in whatever logical sequence makes the most sense, and we collaborate with the customer to figure that out.

But the the direct connects that we have into the major hyperscalers, the major contact center providers, that’s really what separates our ability to deliver a, you know, a top notch service experience on top of Well, your company’s top notch.

You’re top notch, Bryan. Thank you so much for stopping by. If you guys are interested in learning a little more about Pure IP, what they can do in the mid enterprise space, whether it’s SD WAN, network, voice, contact center, everything in between, make sure you contact them through the Telarus hub. Their their information is there, their channel manager’s information there.

Also, check them out in Telarus University, and come and visit them at Telarus Partner Summit. Thanks so much, Bryan, for being a guest. Until next time, everybody. Take care.

Bye bye.