Scott Forbush Appointed New Channel Leader at Nextiva: Navigating the Future of Customer Experience 

Nextiva, a leader in AI-powered unified communications, recently appointed Scott Forbush as head of its channel team, steering Nextiva through an innovative transformation.  

Adam Edwards, CEO of Telarus, and Scott Forbush discuss his new leadership position and Nextiva’s plans for the future in this video conversation. 

Forging the Future at Nextiva 

According to Forbush, Nextiva’s future embodies a transformation strategy dubbed the “new Nextiva.” This strategy mirrors a trajectory analogous to Telarus’ evolution as a sophisticated technology services distributor (TSD) from its transactional business origins. By expanding its offerings through strategic acquisitions, Nextiva aims to augment its portfolio and unlock value for both customers and technology advisors. These new assets pave the way for a monumental shift to a Google Cloud Platform-based suite, transcending conventional data centers to foster a global outlook and flexibility that analog setups could scarcely afford. 

Click on the video to learn more about Forbush’s vision for his team and the exciting implications for the channel community.