Sam's Minute Snippet 2.6.24

Transcript is auto-generated.

What’s up everyone and welcome to this week’s Sam’s Minute snippet Your weekly quick consumable content around the hottest topics in the world of CX. Now today, we’re going to talk about why automation matters in CX. And let’s start the clock before we do that.

So generally businesses leverage automation to streamline their customer service processes. So that’s everything from your intelligent chat bots that provide instant responses all the way to your automated ticketing systems. Now automation is completely revolutionizing the way companies interact with their customers.

And we’re witnessing this transition towards more proactive and personalized customer experiences. So advanced automation tools are not just about reducing manual efforts anymore. They’re actually becoming really integral parts of really understanding customer needs. And here’s an example. Right?

I’m a pretty loyal fan of chewy dot com. And when one of my three dogs has a birthday, chewy sends my dog a birthday card in the mail. And they send me an email. And that does a few things. First, it pulls up my heartstrings.

Second, it keeps chewy top of mind as my goatee four pet supplies. Birthday probably means a new dog toy or two or three or a few hundred more. And third, it builds overall loyalty knowing that they actually care. Now this simple yet powerful automation of just sending a card to a pet owner has really significant impacts on the overall experience.

And No. They don’t have somebody managing a birthday calendar behind the scenes. It’s all done with automation built into their CX stack. Because when Piper’s happy, I’m happy.

So buckle up, take some time to explore the dynamic landscape of CX automation. Everything from intelligent workflows, integration of AI driven to decision making processes.

We at Tularis will help you navigate the waters on this journey. So tell me what you think in the comments below and let me know what you’d like see next week, because this content is meant to help you hashtag go beyond. Have a great week.