In the interview, it was highlighted that 86% of businesses prefer multiple solutions from a single provider, prompting Spectrum’s significant investment of $47 billion from 2020 to 2024. Spectrum aims to support partners and customers by addressing the growing demands of AI and providing dedicated fiber internet with impressive speeds and guaranteed uptime. The company also emphasizes the importance of cybersecurity, offering a robust framework to combat sophisticated threats. Additionally, Spectrum recognizes the potential in the MDU space, rewarding partners who engage in this market. Overall, Spectrum’s commitment to innovation and customer support distinguishes it in the competitive landscape.
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Recent studies show that about 86% of businesses are looking to get multiple solutions from a single provider. How is Spectrum answering that question?
Absolutely, Graeme.
So we have invested forty seven billion dollars from two thousand and twenty to two thousand and twenty four, validating our investment in both our partners and into our customers.
So what does that mean for tech advisors? That means Spectrum’s got you covered whether you need network, security, or anything else.
Hey everybody. Graeme Scott, vice president of advanced network and mobility with Telarus here in studio with very special guest, vice president of partner programs with Spectrum Business, Michelle Kadlacek. Michelle, welcome to the studio. How are doing today?
I’m fantastic, Graeme. Thank you. I’m so excited to be in Utah with you today.
That’s awesome.
Yeah. So let’s dive right in here and start with the topic of the day, AI. Right?
Seems like you can’t go anywhere without hearing about AI. And one thing we know about AI is it requires a lot of network resources. Yes. So talk a little bit about how Spectrum Business is providing, is answering the bell there for mid market, small business and even large enterprise with the network offerings.
Yeah. No. Great. So honestly, I think Telarus’ trend report said it best. Right?
AI is no longer experimental. It’s strategic, right? It’s now an integral part of the businesses and part of their day to day business.
I believe bridging that gap between the growing demands of AI and the needs of the customer are really a focus for Spectrum Business. The Telarus research even further validates this, pointing at a fundamental shift in spending from headcount to software. And I think companies really are doubling down on AI today. Spectrum Business can provide your partners and clients with a solution that can scale with their needs and align with their priorities.
What I believe is that Spectrum Business is well positioned and a great fit for your clients. Our dedicated fiber internet, DFI, has speeds from one gig up to one hundred gig with one hundred percent uptime and a one hundred percent SLA that provides bandwidth necessary to support the flow of that massive amount of data required by processing AI tasks.
DFI can seamlessly connect a customer to their AI data centers and meet that ultra low latency demands of AI synchronization and computations. I think for even greater bandwidth needs, our ultra high speed data and wavelengths really allow enterprise businesses to grow as their AI adoption grows. So, outlook. Obviously, no two businesses have the same AI needs. So you can count on Spectrum Business and our one hundred percent fiber network to deliver on the next wave of business innovation with your clients.
Yeah, that’s good stuff. And let’s keep the conversation around bandwidth and particularly fiber.
Price water house Coopers had a study that came out recently that said that virtually all the growth in broadband over the next couple of years will be in fiber. Talk about what that means for spectrum business and more importantly, what it means for our tech advisors.
Absolutely. So PwC’s insight that fiber is the future, I really think underscores exciting opportunities for Spectrum partners and for their customers. With our one hundred percent fiber network in that mid to large, even enterprise space, Spectrum Business is primed to help you take advantage of growing demands for fiber services. So, Graham, let me put this in perspective.
From two thousand and twenty to two thousand and twenty four, Charter invested forty seven billion dollars that’s a big number That’s the money.
In network infrastructure and technology. And in twenty twenty four alone, we added more than one hundred no, one point five million correct me, one point five million additional homes and businesses across the country. So, I mean, we’re committed. We’re committed to improving our network, to enhance speeds and reliability, delivering the best possible outcome and experience for our mutual clients. And look, continuous infrastructure upgrades and network design for scalability ensures best in class services that integrates advanced technologies like AI right? We were just talking about that for optimized performance both now but and in the future. Plus, we guarantee one hundred percent uptime on our fiber services through our service level agreement.
Plus, it’s twenty four-seven, three sixty five US based customer support.
Okay. That’s
definitely a differentiator, I think, right, from a lot of the competitors. So let’s continue talking there. You can’t talk about network without talking about cybersecurity.
Right? It is so critical in today’s day and age. And we see more and more companies wanting to look to a single provider to provide them with both network and security. Talk a little bit about how Spectrum Business is answering the bell there and the offerings you guys have built around cybersecurity.
Sure. You know, cybersecurity threats are becoming increasingly more sophisticated. Right? No one can argue with that. The rollout of five gs and IoT devices have created more entry points for cybercriminals than ever before. Additionally, we’re seeing more businesses kind of layering in AI technology to stay ahead of those security threats.
So really, I believe to counter those threats, companies must implement a security framework that’s both preventative and responsive.
So what do I suggest? I suggest leveraging a secure infrastructure like Spectrum Business, specifically our secure dedicated fiber, which is a continuous managed cybersecurity product that’s an all in one package, again, backed by that one hundred percent uptime SLA.
SDFI also provides auto updated enterprise grade security that includes advanced malware protection, antivirus, intrusion prevention, and more. The list goes on. And I do believe that clients and partners can bolster that protection. There’s even more.
Bolster that with real time mitigation like DDoS protection. That’s a very common offering that Spectrum Business provides. Our service uses proprietary machine learning to automatically protect your network from volumetric attacks. So we partner with industry leaders like Cisco and Fortinet, those are industry names, to deliver that best in class managed security solution that comes with firewall, malware protection, content filtering, and more across the network.
Yeah. And as I said earlier, we are seeing that more and more customers wanna buy from a single provider. So it’s great to hear that Spectrum can offer all of those things to our customers. Absolutely.
Wanna change gears here a little bit. One thing that we’re seeing a ton of opportunities and a lot of interest in is what we call multi dwelling units or MDU. Right? It seems to represent a significant amount of the opportunities that were coming in.
You guys have been playing in that space for a long time. Yeah. Right? So talk a little bit about your offerings in the MDU space.
Yeah. You know, it’s exciting. The Spectrum Partner Program rewards our partners for selling into that multifamily residential space. And when we think of that, think of apartments, off campus housing, senior living, homeowners association, RV parks.
You get the idea. That’s an area now that our partners can really take advantage of. And Spectrum is one of the very few suppliers that offer this through a partner community. So offering this with our Spectrum Community Solutions team is really an industry leading offering that bundles our kind of that wholesale bulk internet and TV services that partners can go to property owners, go to developers and community managers, and they can really allow them to open up a different and a new revenue stream.
So really opportunity for our partners to work with community solutions, sell it, get paid for it. Just another, you know, we don’t like leaving business on the table, Graham.
So it’s just another way Yeah.
That partners can win with Spectrum.
For sure. And we’re seeing a ton of opportunity there. So it’s great to hear that our tech advisors can take advantage of that. So let’s wind this down here a little bit.
Talk a little bit about we’ve talked a lot about connectivity. We’ve talked about AI. Kind of hit all the hot hot topics. Talk a little bit about the partner program in general.
Sure. Why should a partner choose to work with Spectrum above some of the others?
Yeah. Two things come to mind our network and our commitment to our customers. And our customers are our partners also, Graham, Spectrum Business really propels business in all different sizes, with a full suite of connectivity solutions delivering that flexibility to help you grow and adapt and just really thrive without limits. Whether customers operate their business out of a single site or a multi location, thousands of locations, partners can be confident in better outcomes enabled by our full suite of products and services backed by, what have I said today, one hundred percent SLA.
The fiber broadband really is consistent connectivity with speeds from one to one hundred gig at any location nationwide. I really want partners to get that message. It’s a nationwide offering that we are backed with our SLA. In that small business space, Spectrum Business has been ranked as at number one in customer satisfaction by JD Power, recognizing our tremendous efforts that we’ve put into supporting small businesses. So, you know, in addition to our network, we provide our partners with tools to win. Whether that’s from bulk serviceability to acquisition campaigns to customized sales collateral and dedicated resources. Our partner program is committed to your partner’s success.
Yeah, I love it. So great conversation here today, Michelle. Thanks so much. Bring us home. If I’m a tech adviser listening to this and I want to learn more about the things I’ve heard today or more about what Spectrum has to offer, where do I go?
You go to partners. Spectrum dot com. Or if you’re an existing partner today, please visit us at our partner link at partner link. Spectrum dot com.
Love it. Michelle, thanks so much for joining us in studio today. Great conversation. We’ll see you soon.