The April 18th, 2023, Telarus Tuesday call featured guests from DirectTV and DSI, including Rob Kostensky, Jeff Cochran, Dave Serafica, and Devin Webber. Following their last call in June 2022, DirectTV and Telarus partners have made great strides in establishing a diversified pipeline of leads through the first quarter of 2023. During the call, they shared insights on some promising “low-hanging fruit” verticals that are expected to generate substantial monthly recurring revenue from activated DirectTV sales in the coming year. Their partnership with Telarus is highly valued, and they expressed their enthusiasm for a prosperous 2023. .The entire recording can be viewed here.
DirecTV is a leading TV provider for businesses nationwide, including hotels, hospitals, Sr. Living facilities, bars, restaurants, sports clubs, universities, and small businesses like nail salons, barbershops, retail stores, gyms, and more.
DIRECTV for Telarus
DIRECTV is available for every type of business in the US with no zip code or address qualification.
Some national accounts are protected based on the current relationship with DIRECTV. Continue to submit all leads to DIRECTV via Sara Plus, and DIRECTV back office will determine eligibility – ACE program.
Telarus partners can realize real-time quotes through the Sara Plus tool and 24 -48 quotes for L&I and complex orders.
DIRECTV installation can occur within 3 to 5 business days, depending on the type of business. Telarus partners have real-time exposure to the status of the installation. Masergy’s unique advanced secure network platform has helped Comcast Business and Telarus partners exclusive deals for their clients.
DIRECTV and DSI: Designed to support Tech Advisors
DIRECTV for Business Scope
Sales training support on DIRECTV programming packages
Quarterly sales guides and receiver cheat sheets
Monthly or quarterly sales contest based on new sales
Sports programming and other special programming
Commercial video delivered via satellite – OTT in 2024 (Stream)
Back-office DIRECTV via SARA Plus sales tool
Onboarding for SARA Plus and ordering process
Sales and technical engagement for L&I and Complex solutions
Order tracking and complex project management
Monthly commissions paid by DSI to Telarus
Multiple Dwelling Units
Private student housing
Directv pay’s 6% CSF
Recently launched a 12% MRR to drive growth in the channel.
Monthly programming Package (less ABP discounts)
All sports packages and other programming services
Monthly receiver fees paid by host partner @ $7 per unit
Increase in MRR based on ABP discount hitting term – $20
Total MRR / CSF is evergreen to Telarus & Advisors
Lodging & Institutions
Monthly programming for the life of the property agreement (avg. five years)
Telarus Business Opportunities
Multi-location DIRECTV opportunities allow for higher realized MRR to Telarus & their partner. The end user realizes one bill for all locations, discounted programming, and one point of contact for all their storefront’s DIRECTV video needs.
Lodging & Institutions available across all 50 states Telarus and its partners to receive CSF on total MRR.
Non-Profit opportunities available for businesses with significantly discounted programming
DIRECTV Stream for Business to be available in 2024 to those customers interested in an Over-the-Top platform. Satellite products will remain the go-to product for business clients in 2023.
DIRECTV is still negotiating NFL Sunday ticket for business solutions for the 2023 season