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Flexible Products, Lower Prices

Tuesday July 15,2008, 11:36 pm ET


RAMAGE, West Virginia, Jul. 15 /Michael Johnson/ -- The way business connect to the digital universe is changing. More and more enterprises are discovering the new broadband options made available to them through a series of cost cutting measures by telecommunication providers. With the recent rush to consolidate, more and more features are being crammed into the current service offerings, which continue to fall in price bringing products like integrated T1 service into the price range of the vast majority of small to medium-size businesses.

Ultimately it all comes down to basic economics. Whenever a technology can offer more features for less money that what businesses are currently paying, it's just a matter of time before the flood gates open up with companies wanting to adapt the new standard. According to the Telecommunications Research Institute, headquartered in Miami, Florida, the mass migration to dynamic integrated service offerings is only being held back by a lack of education and/or the ability of carriers to reach their target market. "Most people are leery of advertising and solicitations by phone company salesman." comment Bill Bradley, analyst.

"I am very satisfied with my new XO dynamic T1" added Mike McLoude, a small business owner in Santa Monica, California. "The flexible nature of the system allows me to conduct business with the same efficiency as many of my bigger competitors, for less than what they pay." Mr. McLoude is not alone - many Californians are seeing the technology light and taking the leap of faith away from traditional TDM.

Until deregulation allowed smaller, hungrier telecommunications companies the ability to compete, the United States was stuck with technologies that were quickly becoming out of date. Now that the Bells actually have to innovate to keep up with the smaller CLECs, customer everywhere are reaping the benefits.CLECs are continuing to find new and loyal customers in the small business space, but for how long will this trend continue? Will the RBOCs ever be able to give them a fight on a level playing field? Only the FCC knows that answer to that question - all we can do is be thankful for the past 12 years of progress and hope we never return to the pre-1996 era of Telecommunications.



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