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Flexible Products, Lower Prices

Monday September 22,2008, 03:04 am ET


FIFE, Washington, Sep. 22 /Jerome Jones/ -- Is there a resurgence in the popularity of telecommunications providers that compares with the late 1990's? The answer may surprise you. Since the crash of the Internet bubble, struggling telecoms have seen Darwin in action as many companies were forced with the choice of bankruptcy or forced consolidation. However, some companies chose the road less traveled: innovation. By offering customers more for less, many small to medium size business customers are finding that they can upgrade to integrated T1 service for the same cost of five regular phone lines.

To illustrate the types of decisions that small business owners are faced with on a daily basis, we interviewed Glenda Probst, small business owner in Los Angeles, California, about her recent move to a dynamic integrated T-1. "I was in a quandary about how to go about expanding the number of voice lines to my business. Before making the move to a dynamic integrated line, I was using POTs lines. After the fifth line, my bill was above $300/month, not including my $100/month DSL connection. Now, I have 12 pure digital voice lines, 1.5 MB of broadband, and I pay under $400 for it. It was a major upgrade in service with a reduction in total price. I only wish I'd learned about this product sooner."

"I am very satisfied with my new XO dynamic T1" added Mike McLoude, a small business owner in Santa Monica, California. "The flexible nature of the system allows me to conduct business with the same efficiency as many of my bigger competitors, for less than what they pay." Mr. McLoude is not alone - many Californians are seeing the technology light and taking the leap of faith away from traditional TDM.

But how much longer will we continue to see improved technology, services, and prices? It's all in the hands of the Federal Communications Commission, as they have the power to sqwash the CLECs by proxy. No wonder AT&T and Verizon are the two biggest lobbying powers in Washington. It makes you wonder what kind of services they would be able to offer had they plowed that money into R&D instead of politics.Change does not happen quickly in an industry as so heavily regulated as Telecommunications. Recent industry consolidation has provided huge alternatives to the incumbents, who are now under pressure to keep up with new technologies while charging better prices to retain and attract new customer bases.



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