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Prices Continue to Come Down on Integrated Products

Sunday November 16,2008, 02:19 am ET


SMETHPORT, Pennsylvania, Nov. 16 /Craig Docken/ -- Small businesses all over the country are discovering a whole new universe of broadband access. As the price of commercial-grade telecommunication services continues to drop, more and more enterprises are starting to drop their plain old telephone service lines in favor of all-digital T1 trunks that deliver voice and data over the same connection. These new enhancements were made possible by the increasing pace of consolidation in the telecommunication industry along with the increasing value bigger phone companies can provide.

At $50 to $75 per month, the average small business telephone customer could expect to pay up to $750 for just 10 regular phone lines, which come with only a standard set of features such as Voicemail, Caller ID, and Three-way calling. From 2000 to 2005, the cost of a dynamic integrated T1 line was well over $800, making it an unattractive option from a pure cost point of view. However, that paradigm has changed with the introduction of sub-$400/month price plans and features that make the old POTs lines look pre-historic.

The same basic economic model described in the book "Blue Ocean Strategies" is now being applied to telecommunication services being offered to small businesses across the country: more value for less money. According to many industry watch dogs, hundreds of thousands of business will dump their POTs lines in favor of dynamic integrated T1 service within the next 12 to 24 months, saving money in the process. With the introduction of sub-$475 dynamic integrated T-service, customers are now able to receive up to 1.5 MBPS of high-speed Internet with 24 digital phone lines all on one line, for less than what they pay now for 5 regular phone lines" Stallions continued.

Hopefully the CLECs can continue to push the boundaries of innovation and economics. The only thing that can keep them from the promise land is the gatekeeper of competition: the Federal Communications Commission, and the huge Bells (AT&T and Verizon - that's you) who make it a point to spend more money lobbying in Washington DC than Exxon Mobile.Until deregulation allowed smaller, hungrier telecommunications companies the ability to compete, the United States was stuck with technologies that were quickly becoming out of date. Now that the Bells actually have to innovate to keep up with the smaller CLECs, customer everywhere are reaping the benefits.



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