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The Evolution of Integrated T1 Service

Sunday October 12,2008, 02:22 am ET


TRISLER, Kentucky, Oct. 12 /Michael Johnson/ -- Is there a resurgence in the popularity of telecommunications providers that compares with the late 1990's? The answer may surprise you. Since the crash of the Internet bubble, struggling telecoms have seen Darwin in action as many companies were forced with the choice of bankruptcy or forced consolidation. However, some companies chose the road less traveled: innovation. By offering customers more for less, many small to medium size business customers are finding that they can upgrade to integrated T1 service for the same cost of five regular phone lines.

"Even though we have been witnessing the re-consolidation of AT&T, we will never go back to the dark ages of telecom where customers were stuck with bad customer service and high prices" commented Troy Karlson, telecom analyst for e-STAR. "The competitive local exchange carriers (CLECs), all whom own their own networks and compete directly with the Bells, have created products such as dynamic T1 service that enables its customers to connect to the Internet at 1.5 MBPS and have up to 24 regular voice lines, packed with a feature-rich suite of add-ons, all for under what it costs to have 6 regular phone lines from Qwest/AT&T/Verizon.

Adoption of new technologies take time, and dynamic integrated T1 service is no different. Since the telephone service is regarded more as a utility than anything, business pay very little attention to changes in the industry. Significant price reductions and incentive packages need to be placed on their doorstep by proactive consultants and telecom salespeople in order to grab their attention. However, once the new technology begins becoming commonplace in the industry, momentum builds and soon the new products become standard. Businesses soon see themselves at a disadvantage to their piers if they don't adapt and keep up.

CLECs are continuing to find new and loyal customers in the small business space, but for how long will this trend continue? Will the RBOCs ever be able to give them a fight on a level playing field? Only the FCC knows that answer to that question - all we can do is be thankful for the past 12 years of progress and hope we never return to the pre-1996 era of Telecommunications.Change does not happen quickly in an industry as so heavily regulated as Telecommunications. Recent industry consolidation has provided huge alternatives to the incumbents, who are now under pressure to keep up with new technologies while charging better prices to retain and attract new customer bases.



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