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Flexible Products, Lower Prices

Tuesday August 19,2008, 06:32 am ET


MONONA, Iowa, Aug. 19 /Richard Anderson/ -- Higher productivity for small to medium sized businesses is just around the corner thanks to commercial grade broadband services that are now being delivered at a fraction of their previous cost. Due to the ever increasing competitive marketplace and a mad dash to consolidate networks, telecoms are offering their premium business services to small businesses for a fraction of what they used to cost just a few years ago. Businesses who use more than four regular phone lines can now upgrade to dynamic integrated T-carrier circuits for the same price.

Integrated T1s comes in two basic configurations: digital and analog trunks, with a trunk being a 24-line (or channel) bundle. The newer, digital trunks, however, are able to run both voice and data over the same channels. By assigning priority to the voice traffic whenever it is present, a dynamic integrated trunk can provide the end-user with a full 1.5 MBPS of data throughput if no phone calls are in progress. As more voice lines are required, less data lines are available. Analog trunks are all pre-assigned to either voice or data traffic, and do not reconfigure in the event there is no voice traffic.

The question remains, if this new technology is so progressive, why did it take over five years to gain broad appeal to SMB's across the country? One industry analyst from the Telecommunications Research Institute observed that many customers who consume commercial-grade phone service became very untrusting of telecom providers after the Internet bubble burst in 2000 and the MCI bankruptcy proceedings full of allegations of fraud and embezzlement. After all, no customer wants to come to work one day just to find out that their connection to the outside world has been shut down due to financially unstable service providers not being able to run a profitable or ethical business. Now, due to a series of acquisitions and mergers, the "survivors" are offering great products at rates that SMB's can't continue to ignore. The CLEC's and Bells are quickly gaining traction with the very important demographic.

Change does not happen quickly in an industry as so heavily regulated as Telecommunications. Recent industry consolidation has provided huge alternatives to the incumbents, who are now under pressure to keep up with new technologies while charging better prices to retain and attract new customer bases.Will this train of innovation, lower prices, and services that add value to SMB's continue to roll down the tracks of progress? It's all up to our government - and which political party controls the FCC. Without the deregulation act of 1996, we would have never known just how much the CLECs were capable of.



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