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Prices Continue to Come Down on Integrated ProductsWednesday September 17,2008, 08:15 am ET HANSEN, Idaho, Sep. 17 /Michael Johnson/ -- The digital universe, and the way people connect to it, is changing. Small businesses, in
particular, are discovering new high-speed Internet and telecom options that are now
squarely within their budgets. Through a myriad of mergers and acquisitions, telecommunication
providers have greatly enhanced their integrated T1 products with features that businesses
can't live without, all while dropping the price to about half of what they were just
two years ago.
From 1997 to 2007, the average cost of a POTS (plain old telephone service) line from the
Bells has hovered in the $50 - $80 per month price range. During this same time period,
integrated DS1 (digital signal 1) lines - which is the equivalent of 24 standard lines -
have come down in price from $1000 per month to $400. Small to medium size businesses
who have more than 5 phone lines can now actually save money by upgrading their service.
Ultimately it all comes down to basic economics. Whenever a technology can offer
more features for less money that what businesses are currently paying, it's just
a matter of time before the flood gates open up with companies wanting to adapt
the new standard. According to the Telecommunications Research Institute, headquartered
in Miami, Florida, the mass migration to dynamic integrated service offerings
is only being held back by a lack of education and/or the ability of carriers to
reach their target market. "Most people are leery of advertising and solicitations
by phone company salesman." comment Bill Bradley, analyst.
Change does not happen quickly in an industry as so heavily regulated as Telecommunications.
Recent industry consolidation has provided huge alternatives to the incumbents, who
are now under pressure to keep up with new technologies while charging better prices
to retain and attract new customer bases.As the competitive local exchange carriers continue to compete by introducing new and
exciting products at prices most small businesses can afford, they are coming up against
increasing resistance from the RBOCs who are forces to lease their own copper lines
to these CLECs at reduced rates. This reality has the CLECs rushing to deploy their
own networks and fiber routes, but the FCC may ultimately relax the mandate - leaving
all of us wondering how long the party is going to last.
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