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CLECs Gain Ground with SMBs

Friday April 25,2008, 04:23 pm ET


VALLEJO, California, Apr. 25 /Michael Johnson/ -- Is there a resurgence in the popularity of telecommunications providers that compares with the late 1990's? The answer may surprise you. Since the crash of the Internet bubble, struggling telecoms have seen Darwin in action as many companies were forced with the choice of bankruptcy or forced consolidation. However, some companies chose the road less traveled: innovation. By offering customers more for less, many small to medium size business customers are finding that they can upgrade to integrated T1 service for the same cost of five regular phone lines.

Adoption of new technologies take time, and dynamic integrated T1 service is no different. Since the telephone service is regarded more as a utility than anything, business pay very little attention to changes in the industry. Significant price reductions and incentive packages need to be placed on their doorstep by proactive consultants and telecom salespeople in order to grab their attention. However, once the new technology begins becoming commonplace in the industry, momentum builds and soon the new products become standard. Businesses soon see themselves at a disadvantage to their piers if they don't adapt and keep up.

The adoption of any new telecommunications platform is never instantaneous. Many technologies, like VoIP for example, have been in the works for years without gaining much traction. Enterprises see communications as their life blood. Even though many are becoming aware of newer, cheaper mediums by which they can conduct business, the risk still outweighs the rewards in their minds. Couple the 'if it isn't broken, why fix it?' mind set with the telecom meltdown of the early 2000's and it isn't surprising that widespread adoption of new telecom services has lagged. However, the new technologies of IP-based voice systems are finally starting to gain an audience, and the chorus of satisfied customers continues to grow. As this momentum pushes forward, so does general acceptance of it viability.

The golden age of telecommunications may be upon us, based upon our research and recent uptick in customer satisfaction. Although the industry has years of bad blood to overcome, recent innovations such as the dynamically configuring T1 line are proof that progress is indeed being made.The only thing that can get in the way of future progress is the law. You know, the one that requires the RBOCs to lease their local loops to CLECs at a reduced rate so that the customer can get a dedicated connection between their office and the CLECs' network. If the FCC decided to lift this requirement, this whole deck of cards could come down in a hurry, and when it does, you can kiss dynamic integrated T1 service for under $500 good bye!



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