Charter Business Enters Into Master Agent Agreement with Telarus
Aug 17, 2012 by
Suite of fiber Ethernet and bundled coax business services include high-speed internet, TV, and voice solutions through the Telarus, Inc. distribution channel
ST. LOUIS, MO Charter Communications, Inc. (NASDAQ: CHTR) today announced that it has entered into an agreement with Telarus, Inc, a national distributor of commercial voice and data services, to sell Charter Business' portfolio of small, medium, and enterprise broadband voice, video, and fiber-optic solutions. The agreement opens the door for the 1,200 independent agents who source through Telarus to prequalify, recommend, and sell Charter Business products to their business clientele.
"Providing our world-class business products to the Telarus agent channel enables us to compete for and win future business as Charter Business becomes part of the solution independent consultants propose to their clients," said Michael Fair, Vice President of Charter Business Third Party Sales Channel.
"Trusted advisors and independent sales agents have a unique ability to sell data and voice solutions to medium-to-large enterprises," said Fair. "With the help of Telarus, Inc. and our other master agent partners, we'll be competing for and winning future business as Charter Business becomes part of the solution independent consultants propose to their clients."
The Charter Business agent program's dual focus is : Being the first being small business broadband, voice, and video products comparable to T1 and integrated PRI services offered by ILEC and CLEC vendors and providing metro Ethernet networks and Internet access. Telarus has developed proprietary software that automates most small business product qualification and order process, in addition to creating ca Google map display that its agents can utilize to discover larger metro Ethernet selling opportunities.
"We are excited to be the newest addition to the Charter Business channel program," added Adam Edwards, President of Telarus. "We have a long history with man folks Charter Business has brought in to manage our relationship which will help both sides ramp up quickly. This partnership also creates new and exciting selling opportunities to our community of independent sales agents in the territory served by Charter Business. Working together with Charter Business and other cable operators is a major part of our long-term growth strategy. The message this sends to our partners and the agent community in general is 'Telarus is your source for Cables, especially Charter Business.'"
Prior to launch, Telarus programmed its GeoQuote system to accurately qualify addresses deemed serviceable by Charter Business along with the specific price plans and available promotions.
"We are very selective about who represents our brand -- we only plan to work with a select few master agents who exhibit an ability to support their agents and scale growth through operations and technology," said Don Coufal, Charter Business Director of Sales. "After extensive due diligence, we saw that Telarus, Inc. would be a great fit for our program. We look forward to working with them and our other masters to reach out to all agents who have an interest in selling Charter Business' data, voice, and video portfolio."
For more information about the Charter Business - Telarus relationship, please contact Justin Chugg, New Partner Development Manager, Telarus, at (877) 346-3232.